Sunday, February 27, 2011
CODE RED ASKS FILM FANS FOR FEEDBACK
We have been receiving many emails regarding CODE RED titles being released on Blu-Ray. We looked into sales of Blu-Ray and the product is simply not moving as well as most people think it is. It costs 3 times more money to release a blu-ray, and Sony needs to get paid also. With the Blu-ray market being at 18% and the code red titles in 2010 selling between 174 to 2,156 units, Blu-ray releases will never even come close to breaking even. We do have many HiDef masters and it's a shame not to release these film on a beautiful format. But an idea has come up, as we can release older CODE RED titles on a double-bill Blu-Ray with no extras for $26.98. This will not make the old dvd obsolete and it's basically just an upgrade disc for the movies themselves. Reason for the price is these dvd will most likely sell no more than 388 copies (18%). What do you all think? Please post comments.